Who A Norwegian sparkling and still water brand that caters to high-end hotels, clubs and restaurants. They claim that their source, by one of Norway's most beautiful fjords, provides some of the clearest, purest water in the world.
what And they needed their website to communicate that point in an equally pure way. EIRA were in the process of a total brand refresh and wanted website content that matched their intentions for market growth. Their website needed to be EIRA.
how In order to communicate their story and product in an lyrical, elegant style that allowed EIRA to become more than water, I needed to bring drama to their story, and set them apart in the best possible ways. Bringing emotion to the journey of EIRA's water from fjord to table, my goal was to bring beauty to the mundane.